Hi, I'm Samantha Mercado, founder of Wine & Whiskey CLE!

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With more than 16 years in the wine and spirits industry, a Master of Science degree from Whiskey University, and the designation of Chartered Master Bourbon Taster, I've built my career around a passion for great wine, exceptional whiskey, and the stories behind every bottle.

 

As a member of Whiskey University's Cleveland-area faculty, I love bringing that knowledge to life through engaging, educational tasting experiences. Whether we're exploring the influence of a bourbon's mash bill, discovering the differences between wine regions, or uncovering a little-known piece of distillery history, my goal is simple: to help people discover what they love, understand why they love it, and have a wonderful time along the way.

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From the Industry to Your Living Room

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My career began right here in Northeast Ohio, working with wine distributors Purple Feet, Solera, and Wine Trends. I later held positions with Winesellers, Inc. and Laird & Company, expanding my experience in wine, whiskey, and brand education.

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Over the years, I've worked with restaurants, retailers, and industry professionals, but I discovered that what I enjoy most is sharing that knowledge with people who are curious, enthusiastic, and eager to explore.

That's what inspired me to create Wine & Whiskey CLE.

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Bringing the Bourbon Trail Experience to You

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Guests have described my tastings as bringing the Kentucky Bourbon Trail right into their own homes, and that's exactly the kind of experience I love creating.

My private wine and bourbon tastings combine guided flights, fascinating history, memorable stories, and a little friendly debate over what's in the glass.

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You don't need to be an expert or have a collection of rare, expensive bottles. Whether you're discovering bourbon for the first time or already have a well-stocked bar, there's always something new to learn.

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The goal isn't to tell you what you should like. It's to help you discover what you enjoy and understand why.

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What to Expect

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Wine & Whiskey CLE offers guided tasting experiences for private gatherings, milestone birthdays, corporate events, client entertainment, fundraisers, and celebrations.

I bring the tasting glassware, educational materials, guided presentation, and plenty of stories. You provide the wine or whiskey, food, and guests.

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Standard private tastings are $40 per person, with custom options available for larger events and destination experiences.

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Every event is designed to be interactive, informative, and, most importantly, fun.

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Cleveland Roots, Naples Winters

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Northeast Ohio has always been home. My family and I now live in Avon, Ohio, and I'm proud to bring Wine & Whiskey CLE to homes, businesses, and private venues throughout Greater Cleveland, including Avon Lake, Westlake, Bay Village, Rocky River, and surrounding communities.

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My husband and I have four children, and our two dogs are named Rye and Barley. Clearly, whiskey has found its way into more than just my professional life!

I also offer select tastings and private events in Naples and Southwest Florida during the winter months, along with destination events by arrangement.

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Let's Raise a Glass!

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Whether you're planning a night with friends, celebrating something special, or looking for a unique way to entertain clients, I'd love to help create an experience that brings people together around great wine, great whiskey, and even better conversation.